Let’s face it, posed business headshots aren’t for everyone. Sure, they work well for Linkedin, but aside from that, they can sometimes look a little stiff and uninspiring. Clients possibly also get a little tired of seeing the same old thing too when browsing business websites, which is why it’s a good idea to mix it up a little and use environmental business portraits to liven up a page and create some sort of identity.
I recently worked with a software development company who needed some candid and relaxed profile shots of the staff so that clients could get to know them better and have a sense of who they all were when speaking with them on the phone or via email.
Rather than line the staff members all up against the usual white background, it was decided that we would photograph them in a semi-posed way, going about their daily tasks, but pausing the action for camera when necessary, or perhaps carrying out their duties in a different part of the office where the natural light or backgrounds worked best.
This method also works well for businesses who have staff members that might not enjoy having their photograph taken or are introverts so don’t necessarily feel comfortable putting themselves on display, or posing for the camera. I completely understand this as I don’t enjoy being photographed so always try to make the experience as painless and relaxed as possible.
The resulting set of photos was well received by the client and their staff and put into use on the website almost immediately.
Are you updating your website? Have new staff joined your team? Do you require headshots? Whatever your plans, we’d be glad to talk them through with you. Drop us a line using the form below, or call us on 0450 586 561.
We look forward to working with you to create the best, lasting impression with your business branding photography.